Digital Photography & Imaging - Project 2: Poster Design and Digital Imaging

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Name: Liong Xenyi (0383125)
Module: Digital Photography & Imaging (GCD61204)
Date: 19/5/2025 - 22/6/2025 (Week 5 - Week 9)
Degree: Bachelor of Design (Honors) in Creative Media
University: Taylor's University

Project 2: Poster Design and Digital Imaging
Table of Contents
  • Lecture Notes & Weekly Portfolio
  • Module Information Booklet 
  • Project 2
  • Reflection
Lecture Notes & Weekly Portfolio
Module Information Booklet

Project 2
Description:
Project 2 consists of two exercises: Double Exposure and Poster Design. The double exposure project is where I followed a tutorial and learned how to effectively use double exposure in Photoshop. Using all the skills I've learned, I made a poster design following the HONOR Competition template.

Exercise 1: Follow tutorial
Fig 1.1

Exercise 2: Your own version Double Exposure portrait
Fig 1.2


Project 2B: Poster Design
Timeframe: WEEK 6 - WEEK 9

Instruction:
Students are required to create a poster design using elements of photography, typography and vector graphics.
Note: Please make sure to consult your ideas before go through the poster development.

HONOR Competition:
https://www.honor.com/global/honor-talents/global-design-awards/

Please follow instructions in the website links
Please choose only one theme below:

Theme:
1. Renewal of life: Return Contemplate, human beings' relationship with all things.
2. Cultural Prosperity: Celebration - A Totem of Renewing Festive Culture
3. Genesis: The Future - Imagine the Innovative World of the Future
4. City Inspiration: Beauty - The Scenery of Hometown

Please choose ONE category only for your execution

Category:
1. Magic Lock Screen (Square & Vertical poster only)
https://www.honor.com/global/honor-talents/global-design-awards/magic-lock-screen

You are required to design the Wallpaper Poster ONLY. The Square and Vertical Poster

  1. Study and gather all related information about your topic.
  2. Write a summary about your topic.
Theme: City Inspiration: Beauty - The Scenery of Hometown

Category: Magic Lock Screen (Square & Vertical Poster only)

Title: If Only I Could Dream For A Moment

Summary of your design concept:
The feeling of home induced with small magical things that feels like someone living in a dream, filled with comfortable colours yet aesthetic to the eye. The concept would be something out of this world, a mixture of fictional things that happens in dreams, yet something that I would like to live in. As a city person, I would include a city but make it seem like a nostalgic picture from the early 2000s, while including some steampunk medieval hovercrafts and hot air balloons, with the addition of some wildlife and plants, combining nature with futuristic technology. I would include this window-like thing into the person’s eye and put a picture of a cottage-core house, one dream of mine to live in such a house - this would seem like it is looking into the person’s dreams.

This is my mood board:
Poster 1:
        
Fig 2.1                                            Fig 2.2

Poster 2:
         
Fig 2.3                                         Fig 2.4

Poster 3:
Fig 2.5


  1. Visualize the theme from your Quotes of the day.
  2. Sketch your mock up poster.
Sketch 1 (Hand drawing):
Fig 3.1   

 
Fig 3.2

Sketch 2 (Digital sketch):
Fig 3.3


  1. Draft the digital poster based on your sketches.
  2. Develop the composition techniques using Digital Photography/ Photo Imaging.
  3. Apply textures & effects if necessary.
  4. Finalize your design with color correction (Adjustment Layer)
This is my digital poster progress based on sketches:
   Progress 1:                                                     Progress 2:
      
Fig 4.1                                                                        Fig 4.2



Poster Design:
Title: If Only I Could Dream For A Moment
Summary:
The poster captures a dreamy-like feeling of how one may wish to be home, where technology in a bustling city can co-exist freely alongside nature without destroying each other, with a touch of magic. Floating sea creatures can meet hot-air balloons and hovercrafts, with plants still flourishing in the home city. There’s a window-like tear on the person’s face, showing a cottage house, as the person’s inner dream of where they could live is shown to the world. The background is of a coast coated with galaxy elements, to give a glowy feeling of magic only seen in dreams. This portrays a dream where I would wish to live in, where steampunk meets magical fantasy.
Fig 4.1 Final Poster Design

HONOR Competition
Magic Lock Screen Template Design:
Fig 4.2 Vertical Screen Phone

Fig 4.3 Folding Screen Phone

Overall Design:
Fig 4.4 Overall Design
Reflection
Experiences: hi

Observations: g

Findings: g

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